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Industry News January 12, 2022

Genshin Impact reaches $3 billion in player spending on iOS and Android

Genshin Impact managed to reach another milestone during the first week of January. According to AppMagic, the miHoYo’s hit surpassed $3 billion in lifetime player spending on mobile.
Industry News January 12, 2022

Worlde clone generated 12k downloads in 24 hours before being deleted from App Store

Worlde, a puzzle game that got massively popular online, has spawned numerous clones. One of them called Worlde — The App even managed to generate 12,000 downloads before Apple apparently removed it from the App Store.
Industry News January 12, 2022

Riot Games to pay employees 25% of their annual salary if they leave company amid announced changes

Riot Games has announced a new five-year development plan, also making an unusual offer to its employees. Every worker that doesn’t want to embrace the new strategy and decides to quit the company will receive 25% of their annual salary.
Industry News January 11, 2022

Phil Spencer on not virtue-shaming Activision Blizzard: “Xbox’s history is not spotless”

Xbox head Phil Spencer has opened up about the company’s relationship with Activision Blizzard amid the ongoing harassment scandal. While not going into a lot of detail, he noted that Xbox won’t publicly shame other publishers.
Industry News January 11, 2022

Swimming, no slow stealth, and diverse ecosystem: what Days Gone 2 could have possibly looked like

Amid the new wave of conversations about the cancellation of Days Gone 2, game director Jeff Ross has talked about his vision for a potential sequel.
Industry News January 11, 2022

Eric Seufert: more studios to focus on Android-first development in 2022

Media strategist Eric Seufert has shared five trends of the mobile games market for 2022. Among other things, he believes that companies will start creating Android-first strategies for their titles in the wake of the ATT implementation on iOS.
Industry News January 11, 2022

Genshin Impact becomes most talked about video game on Twitter in 2021

Twitter has summed up the gaming activity on its platform for 2021. Genshin Impact became the most talked about title of the year, while the overall number of game-related tweets exceeded 2 billion.
Industry News January 11, 2022

Apple to allow independent payment systems in South Korea, still intends to charge fees

Apple said it would allow third-party payment solutions in South Korea following last year’s adoption of the law which banned app store operators from forcing their own in-app payment systems.
Marketing January 11, 2022

Developer Benjamin Kobe recommends against using large gaming subreddits to promote small indie titles

Developer Benjamin Kobe, founder of Austin, Texas-based indie studio Clutch Dynamics, shared his experience of promoting his game Boris the Sloth on Reddit. He suggests staying away from large gaming and gamedev subreddits for UA purposes.
Industry News January 10, 2022

Take-Two shares drop after company addresses Zynga deal in investor call

It was no surprise that Take-Two would like to use Zynga’s expertise to bring its main video games franchises to mobile. However, the company saw its stock fall soon after discussing the deal with its investors.
Marketing January 10, 2022

How one Reddit post generated over 11,000 wishlists for city builder Laysara: Summit Kingdom

A team behind city builder Laysara: Summit Kingdom made a post on Reddit at the end of last year. It has gone viral since then helping generate 11,000 wishlists on Steam. So what really worked for the devs?
Industry News January 10, 2022

CD Projekt RED design director Mateusz Kanik leaves studio after 15 years

Mateusz Kanik, who has been working at CD Projekt for 15 years, has decided to leave the studio. He worked on The Witcher 2 and at one time was game director on Cyberpunk 2077.
Industry News January 10, 2022

Roblox takes down Chinese version of its app, which was crucial for its expansion into this market

Roblox had high hopes for its Chinese app as it was supposed to help the company expand into the local market. However, it has been suddenly removed from app stores. While not sharing specific reasons behind the decision, Roblox is now working on the new version.
Deals January 10, 2022

Take-Two acquiring Zynga in “transformative” deal worth $12.7 billion

Take-Two announced a definitive agreement to acquire Zynga, creating “one of the largest publicly traded interactive entertainment companies in the world.” Take-Two will pay approximately $12.7 billion acquiring all of the outstanding shares of Zynga in a cash and stock transaction.
Industry News December 30, 2021

Marketing strategies that worked best for indie games in 2021

Game marketing consultant Chris Zukowski has analyzed post mortems of a few indie games to find out what strategies and tips were the most useful for them in terms of promotion.
Legal December 29, 2021

Report: how Roblox CEO David Baszucki avoided capital gains taxes by giving shares to his relatives

Billionaire David Baszucki, known as the CEO of Roblox Corporation, has found a legal but really tricky way to avoid millions of dollars in capital gains taxes. According to the latest report, he has given plenty of his company’s shares to his family members
Featured December 29, 2021

“2021 in Video Games” with Movie Games’ Piotr Gnyp

Wrapping up our “2021 in Video Games” series is Piotr Gnyp, Chief Marketing Office at indie games developer and publisher Movie Games.
Industry News December 28, 2021

Valheim, Battlefield 2042, and New World among top-selling Steam games of 2021

Valve has revealed the top-selling and most played Steam games of 2021. Battlefield 2042 and Valheim were among leaders by revenue, while Cyberpunk 2077 and Halo Infinite topped the charts by concurrent players.
Industry News December 28, 2021

Forward Game Studios’ Mike Crassweller on why indie games budgets increasingly running into millions of dollars

Forward Game Studios senior product manager Mike Crassweller has shared a few thoughts on the development costs of indie games. While some people think that budgets are “bloated,” he disagrees and explains why it often might cost millions of dollars for a small team to make one project.
Industry News December 28, 2021

Remedy signs development and distribution agreement with Tencent for online shooter Vanguard

Remedy Entertainment has signed a development, license, and distribution agreement with Tencent. The Chinese giant will co-finance the production of PvE shooter codenamed Vanguard and localize it for the selected Asian markets.
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