Newzoo CEO Peter Warman spoke at the White Nights business conference in Amsterdam. He shared his vision of where the market is going and dropped some interesting figures.
According to analyst firm Newzoo, games will generate over $160 billion next year. The market will grow 7.3% from 2019, but the growth continues to slow down after the explosive 2018.
The video game market is growing slower than a year before and slower than Newzoo analysts predicted earlier.
Women take the lead among mobile gamers in the Japanese market. This is according to the report by China’s Gamma Data based on the stats from Newzoo.
In China, there is a clear preference for free-to-play games. According to a survey, 61% of the players in the Middle Kingdom choose free games over premium.
According to Newzoo, as of May 2019, 41% of the U.S. gamers play either Fortnite, Apex Legends, or PUBG. It might be tempting to recognize battle royale as a genre in its own right that…
Newzoo rolled out 2019 Global Games Market Report last week. Based on the report’s estimates, there are 2.5 billion game enthusiasts in the world, encompassing all kinds of gaming behavior from playing to owning the gaming…
Over one billion game enthusiasts are women, according to Newzoo. That’s 46% of all players, game viewers and owners of the related tech across 30 key markets.
Game analytics provider Newzoo and one of Asia’s leading mobile advertising platforms Mintegral published a report on mobile markets of China, Japan and Korea.