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All publications for 19.05.2022

Market Analysis May 19, 2022

Newzoo: hyper-casual games accounted for 36% of top 100 most downloaded mobile titles in 2021

Hyper-casual games remain one of the most installed mobile titles globally. In 2021, they accounted for 36% of the top 100 titles by downloads, according to the latest report by Newzoo.

Industry News May 19, 2022

Report: TikTok to boost its gaming ambitions by starting tests in Vietnam

ByteDance has plans to launch more mobile titles on TikTok. The Chinese tech giant will reportedly roll out gaming in Southeast Asia later this year.

Industry News May 19, 2022

Activision Blizzard acquisition moving fast and entering its middle phase, Microsoft says

Microsoft has commented on its proposed acquisition of Activision Blizzard. The $68.7 billion deal is moving fast and now entering its middle phase, the company said.

Industry News May 19, 2022

Electronic Arts lays off up to 100 customer service staff involved in supporting FIFA 22

Mass layoffs have reportedly happened at Electronic Arts. The company fired up to 100 customer support staff, many of whom worked on FIFA 22.

Industry News May 19, 2022

Embracer Group reports annual net sales of $1.7 billion, seeing great potential in IPs like Deus Ex and Thief

Embracer Group has released a financial report for the year ended March 31, 2022. The Swedish holding company recorded revenue growth, while also sharing its further M&A plans and saying that it now has over 200 titles in its pipeline.