Payers among Players: Case Study of the UK
A recent study by Newzoo and ACI Worldwide provides interesting consumer insights about the UK game market, which is the world’s sixth-biggest ($5.1 billion revenue). These findings help better understand payment behavior of gamers in the UK in comparison with other countries.Payment behavior by gender and platform
The study looks at how payment choices differ across platforms by gender. Mobile is the platform of preference for 94% of gamers, with PC and console games favored by 85%.
The Internet Recovering from Google Stadia and Apple Arcade Hype Hangover
The Internet is still reeling in the wake of the major news from Google and Apple. The close timing between the unveiling of Stadia, Google’s cloud-based video game platform, and the announcement of Arcade, Apple’s game subscription service, seems to have intensified the individual hype surrounding each reveal.
101XP: “An Average Asian Team is 300-400 People Working in One Studio “
Mobio Talks took a range of interviews with conference participants during the White Nights Moscow 2016 held in October 11-12 this year. Today we are publishing a conversation between the Business Development Manager of Mobio Maxim Anisimov and Ilya Salamatov, Business Development Director at 101XP.
Playrix: «Gardenscapes Has 3,5M DAU»
Gardenscapes was released on August 25 and become the next hit from Playrix. A month later, AppAnnie revealed that the launch of the game helped the developer to enter the Top 20 mobile publishers in the world. We discussed Gardenscapes transformation from hidden object to match-3, changes that were made and first results with the Head of the Kyiv office – Tanja Evdokimenko.