All publications by tag «mobile»

Industry News

App Annie and its founder to pay over $10 million to settle securities fraud charges

The U.S. Securities and Exchange Commission (SEC) charged App Annie and its co-founder and former CEO and Chairman Bertrand Schmitt with securities fraud. SEC found that the mobile analytics firm engaged “in deceptive practices” and made “material misrepresentations” about how it obtained its market data on mobile app performance. Without admitting or denying the SEC’s findings, App Annie agreed to pay more than $10 million to settle the matter.

VRTCAL’s Todd Wooten on game ad innovation driven by changing consumer behaviors

Mobile game advertising is evolving in the face of today’s consumer privacy initiatives and changing media consumption habits. However, mobile gaming developers are doing everything they can to protect their revenue sources instead of looking for growth opportunities due to these developments. Fortunately, none are happening overnight, offering developers some time to chart a path forward.