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Marketing November 25, 2021

Common mistakes developers make announcing their games on Twitter

Game marketing consultant Chris Zukowski has shared his thoughts on how to properly announce a video game on social media. He also cited a few examples of good and bad tweets from real studios.

Industry News November 25, 2021

PUBG Mobile crosses $7 billion mark, generating more than $8 million per day

PUBG Mobile remains the highest-grossing mobile battle royale. According to the latest data by Sensor Tower, the game recently surpassed $7 billion in revenue since its launch in March 2018.

Industry News November 25, 2021

China’s authorities might make control over video games as strict as regulation of TV and films

China has tightened its regulation on the games industry over the last few months. The local publisher CMGE believes that the rules will soon become even stricter and similar to the ones applied to films and TV shows.

Industry News November 24, 2021

Dragon Age senior creative director Matt Goldman leaves BioWare

BioWare has lost one of its key developers, as Matt Goldman decided to leave the studio. He has been working as the senior creative director of the Dragon Age series for the last few years and was directly involved in the development of Dragon Age 4.

Industry News November 24, 2021

Pfizer launches campaign on GTA RP server to urge players to get vaccinated

Pfizer has launched a new campaign in Brazil to promote vaccination among young people. Players can take part in a special mission in GTA RolePlay, a modified version of the game, and get vaccinated in real life.

Dev Interviews November 24, 2021

Josh Bycer on designing horror games: “Horror can never be a mass market genre”

Game design critic Josh Bycer discusses what makes a good horror game. He also wrote a whole book on the subject!

Industry News November 24, 2021

Age of Empires IV to help students earn academic credit at university

The University of Arizona history department has launched a new initiative in collaboration with Microsoft. Students will be able to earn credits by engaging with special content in Age of Empires IV.

Industry News November 24, 2021

Report: Amazon nearing deal to create Mass Effect TV series

The Mass Effect franchise might expand into TV in the future, as Amazon Studios is reportedly in talks to develop a series based on popular games. However, there are not many details available about the project.

Deals November 24, 2021

Rock Band creator Harmonix joins Epic Games to develop musical journeys for Fortnite

Epic Games has announced an acquisition of Harmonix, a studio known for its Rock Band series. The team will create special music content for Fortnite as a part of the game’s shift towards the metaverse. The financial terms of the deal remain undisclosed.

Deals November 23, 2021

Supercell invests €13 million in HypeHype, platform for creating and remixing mobile games

HypeHype, formerly known as Frogmind, has raised €13 million from Supercell. The company will spend this investment to develop and support its own platform, which allows users to create and remix their own mobile titles.

Industry News November 23, 2021

CD Projekt on creating nonlinear gameplay elements in Cyberpunk 2077: “It was a f**king hell”

CD Projekt RED developers have discussed the process of creating nonlinear gameplay in Cyberpunk 2077. They explained why variability is not always great for a huge game like this, as the team had to spend too much resources on small elements.

Industry News November 23, 2021

Doug Bowser claims Activision Blizzard internal issues run counter to Nintendo’s values

Activision Blizzard has faced criticism from another platform holder. Nintendo of America president Doug Bowser called the latest news in the harassment scandal distressing and claimed that Nintendo has already taken action.

Deals November 23, 2021

tinyBuild acquires Versus Evil and its QA studio Red Cerberus for up to $31.3 million

tinyBuild has announced its expansion by adding publisher Versus Evil and its internal studio Red Cerberus to its family. The deal could be worth up to $31.3 million.

Industry News November 22, 2021

Kojima Productions to bring its IPs to other mediums by launching new TV, film, and music division in LA

Kojima Productions has opened a new office in Los Angeles, which will be focused on producing films, TV series, and music. The division will be led by Riley Russell, who previously worked at PlayStation for 28 years.

Featured November 22, 2021

Newzoo: Xbox player share for Prey increased 18 times one month after title’s arrival on Game Pass

Microsoft has made Game Pass the key element for the Xbox growth. Analytics from Newzoo used Bethesda titles and Outer Wilds as an example to show how the subscription service helped boost classic AAA games and small indie hits.

Industry News November 22, 2021

Star Citizen reaches over $400 million in crowdfunding from more than 3.3 million backers

Over the weekend, Star Citizen reached another milestone, surpassing $400 million in crowdfunding. The controversial game has been already supported by more than 3.3 million players, although it still has no release window.

Industry News November 22, 2021

Bobby Kotick to consider resigning if he can’t solve problems within Activision Blizzard with speed

Bobby Kotick has stated that he would consider stepping down from his role as Activision Blizzard’s CEO if he can’t quickly solve the ongoing workplace issues. The company stock, meanwhile, continues to decline in the wake of the latest events.

Industry News November 21, 2021

UPD: Chris Avellone says he didn’t write Dying Light 2 and worked only on 5-6 New Vegas-styled stories

Famous game writer Chris Avellone has shared more details about his work on Dying Light 2. Contrary to popular belief, he didn’t write the whole story and just did a few quests for the upcoming game.

Marketing November 19, 2021

Genshin Impact’s Twitch event goes awry as its terms prohibit streamers from criticizing game

Popular streamers have refused to take part in the upcoming Genshin Impact event on Twitch. It happened after miHoYo put forward a list of requirements that a lot of content creators found too strict.

Industry News November 19, 2021

Phil Spencer reevaluating relationship with Activision while over 1300 employees petition to remove Bobby Kotick

Activision Blizzard continues to demand Bobby Kotick’s resignation as more than 1300 workers have already signed a petition. Xbox head Phil Spencer, meanwhile, expressed his concerns over the latest events, saying that Microsoft is now reevaluating its relationship with the controversial company.