Market Analysis

Dev Interviews

Sharon Fisher on harassment and toxic behaviour in video games: “The old-fashioned approach to moderation needs to be re-thought”

Just over a month ago, Unity bought AI-driven audio analysis platform OTO to fight toxic behavior in multiplayer games. A month before that, Discord acquired Sentropy, a company behind AI-powered software to detect and remove online harassment. We sat down with Utopia Analytics‘ Sharon Fisher, a veteran in the games moderation space, to discuss the challenges the industry is facing in its quest to make the gaming environment safer.
Marketing

VRTCAL’s Todd Wooten on game ad innovation driven by changing consumer behaviors

Mobile game advertising is evolving in the face of today’s consumer privacy initiatives and changing media consumption habits. However, mobile gaming developers are doing everything they can to protect their revenue sources instead of looking for growth opportunities due to these developments. Fortunately, none are happening overnight, offering developers some time to chart a path forward.