VRTCAL’s Todd Wooten on game ad innovation driven by changing consumer behaviors
Mobile game advertising is evolving in the face of today’s consumer privacy initiatives and changing media consumption habits. However, mobile gaming developers are doing everything they can to protect their revenue sources instead of looking for growth opportunities due to these developments. Fortunately, none are happening overnight, offering developers some time to chart a path forward.
CEIM’s Pierre Moisan on Canada’s tax credits, cold winters, and devs that are crazy but polite
Canada is home to the third-largest game development workforce in the world, following the U.S. and Japan. We caught up with Pierre Moisan, Senior Advisor New Media, CEIM, to discuss the country’s gamedev scene and the opportunities and challenges it offers.
GameRefinery releases its Q1 2021 report: RPGs’ market share declines in China and Japan, while Shooters rise in China
GameRefinery released its quarterly snapshot report for Q1 2021. The report looks at the iOS market in the US, China, and Japan as a whole, including genre and publisher market share, player motivations, and shifts in market trends.