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Marketing September 1, 2021

Devs praise Motive’s Dead Space stream for showing “how making games of this size actually works,” call for more transparency from AAA studios

On August 31, Motive Studio held the first Dead Space dev stream and showed early preproduction build footage featuring assets that might not even make it into the final game. Which is perfectly logical, given that the production is just starting: Motive only began working on the title less than a year ago.
Industry News August 31, 2021

Report: how China’s playtime restrictions might stimulate grey market and steer kids to use VPNs

The grey market plays a huge role in the Chinese games industry, and the country’s new playtime restrictions for kids might boost it even more. People will not stop looking for alternative ways of playing games, especially if there are not too many legal solutions left.
Industry News August 31, 2021

Stranger Things 3: The Game removed from Steam, GOG and Epic Games Store becoming only available via Netflix subscription

Publisher and developer BonusXP delisted Stranger Things 3: The Game from Steam, GOG and Epic Games Store.
Industry News August 31, 2021

Hades wins 9 accolades at IGDA Global Game Industry Awards, leaving other nominees behind

The International Game Developers Association (IGDA) has hosted its first ever Global Game Industry Awards. Supergiant Games’ indie hit Hades became a big winner, taking home 9 accolades.
Industry News August 31, 2021

Former Bethesda dev on working with UE5: “I completed what I thought would be 13 weeks of work in 4 weeks”

Nate Purkeypile, a solo indie developer and former Bethesda employee, has shared his experience of creating a game on Unreal Engine 5. He was impressed by the engine, saying that it helped him significantly accelerate the development of his title.
Industry News August 31, 2021

Naughty Dog bosses criticized for equating hard and passionate work to crunch

Neil Druckmann and Evan Wells have shared their thoughts on crunch in the games industry. Naughty Dog co-presidents said that while there is no one solution for this issue, game studios shouldn’t prohibit passionate devs from working on a project overtime.
Industry News August 31, 2021

Slavic folklore-inspired Black Book sells over 100k copies in under 3 weeks

Indie game publisher HypeTrain Digital and developer Morteshka announced that tactical card-based RPG Black Book has sold over 100,000 copies in under three weeks since release.
Industry News August 31, 2021

South Korea passes “Anti-Google law” ending Google and Apple’s commission domination at home

South Korea has become the first country to pass a law that ends Apple and Google’s power to dictate payment terms on their app marketplaces. This, analysts believe, sets “a potentially radical precedent for their lucrative app store operations everywhere from India to the U.S.”
Industry News August 30, 2021

No tattoos, no nudity, and spoons everywhere: how CDPR censors GWENT for China

GWENT is known for its outstanding arts, but the Chinese version of the game has suffered from censorship a lot. CD Projekt had to cut all violent and NSFW content, which suddenly gave cards weird (and sometimes hilarious) context.
Industry News August 30, 2021

CD Projekt RED hires modders to help bring Cyberpunk 2077 ‘to the next level’

CD Projekt probably wants to make it the company’s good tradition to hire modders. It’s been revealed that four modders will join the Cyberpunk 2077 developer and together help bring the game “to the next level.”
Industry News August 30, 2021

Russia’s Federal Antimonopoly Service requests Apple to allow devs to add alternative payment methods

Russia’s Federal Antimonopoly Service issued a warning to Apple. The agency believes that the company “is abusing its dominant position in the distribution market for iOS apps.”
Industry News August 30, 2021

China to fight game addiction by cutting playtime for minors to only three hours a week

There have already been enough restrictions for Chinese minors when it comes to their playtime, but the rules have now become even stricter. The country’s gaming regulator will prohibit underage gamers from playing more than three hours a week.
Industry News August 30, 2021

China to ban US IPOs for domestic tech companies holding ‘sensitive consumer data’

Beijing might prohibit Chinese tech giants from listing outside the country. If the new regulations come into force, companies that operate “large amounts of sensitive consumer data” won’t be able to go public in the US.
Industry News August 30, 2021

NetEase to potentially poach Yakuza franchise creator Toshihiro Nagoshi from Sega

NetEase is in the late stages of talks to poach Toshihiro Nagoshi from Sega. Nagoshi is best known as the creator of the Yakuza series, and if he does join NetEase, it would strengthen China’s giant in Japan.
Marketing August 28, 2021

SocialPeta on mobile games advertising market in H1 2021

Industry News August 27, 2021

Creator of horror game Summer of ’58 leaves games industry due to Steam refund policy

Emika Games, a developer of small horror games, has announced his retirement from game development “for an indefinite time.” He made the decision due to the Steam policy, which allows users to refund games after playing them for less than two hours. It left the developer with no profit.
Marketing August 27, 2021

Simon Carless: Development and marketing should be treated as interconnected tasks

This week, discoverability expert Simon Carless discussed marketing for indie devs on the Game Dev Unlocked blog.
Industry News August 27, 2021

Former Epic Games veteran launches legal service to help devs not get screwed by contracts

Aleksey Savchenko, a former business development manager at Epic Games, has announced his new project aimed at bringing more justice into the games industry. It is a legal and consulting service to help developers avoid the pitfalls of relationships with large companies.
Industry News August 27, 2021

Rovio faces federal lawsuit for ‘stalking’ kids and collecting their personal data in Angry Birds

New Mexico has filed a federal lawsuit against Rovio Entertainment. The company is accused of collecting children’s personal information in Angry Birds.
Industry News August 27, 2021

Tencent’s complicated relationship with Chinese government and media cost it $400 billion in market value

Tencent saw its market cap drop almost twice since the beginning of the year. It is all happening in the wake of new regulations from the Chinese government that has a long history of love-hate relationship with the games industry.
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