All publications by tag «FIFA»
Electronic Arts defends FIFA loot boxes, calling them part of game that ‘players love’
Despite all the controversy, loot boxes have been crucial to FIFA monetization for years. Electronic Arts has now confirmed that it will add these packs in the next game, saying that players always have the option to not pay for them.
EA to implement Preview Packs in FIFA 22, allowing players to look inside loot boxes
After years of being criticized for its loot boxes policy, Electronic Arts has decided to make the so-called “Preview Packs” a permanent feature in FIFA 22. These packs let players look at all specific items inside loot boxes before buying them.
EA temporarily allows players to see what’s inside FIFA Ultimate Team loot boxes before buying them
Electronic Arts decided to test a new way players interact with loot boxes in the FIFA series. The company now lets users preview packs before buying them as part of a new time-limited event. However, it has some restrictions.
Hackers only needed $10 and cookies to hack Electronic Arts and steal 780 GB of data
After a group of hackers stole a whopping amount of data from Electronic Arts, it’s been reported how exactly they managed to find a breach in the system. The list of stolen information includes the source code of FIFA 21.
Electronic Arts generates almost 30% of its revenue from Ultimate Team mode
According to Electronic Arts, Ultimate Team made a “substantial portion” of its revenue last year. Now we know exactly how much money the company made from this game mode, which accounts for almost 30 percent of its total earnings.
FIFA earns almost $160 million from video games licensing, accounting for 60% of total 2020 revenue
Last year, FIFA experienced a huge decrease in revenue. However, it managed to earn almost $160 million from licensing. It is the first time in history when a major part of the association’s revenue came from video games.