Industry News September 15, 2023 Azur Games, Voodoo and others ditch Unity monetization tools, urging fellow devs to protest per-install fees In the wake of recent changes to Unity’s pricing policy, several game developers have decided to completely turn off Unity Ads and ironSource monetization across all of their titles. Companies like Azur Games and Voodoo are calling for per-install fees to be canceled, urging their colleagues to join the protest.
Market Analysis July 25, 2023 How Voodoo makes $100 million hybrid-casual games: 15% D7 retention, killing fast, and scaling titles for years What are hybrid-casual games and how are their monetization loos different from hyper-casual? Voodoo head of publishing Thibault de Vésinne-Larüe has opened up about the company’s approach and what metrics it looks at when launching new titles.
Industry News May 5, 2022 Voodoo becomes 3rd biggest publisher by downloads on App Store, only behind Meta and Google Hyper-casual publisher Voodoo has now become the third largest company in terms of downloads since the creation of the App Store. The company is now only behind giants like Google and Meta.
Industry News April 7, 2022 Voodoo launches academy program to support and inspire new generation of hyper-casual developers Mobile publisher Voodoo has launched its own academy, a special training program aimed at hyper-casual developers. Students will also receive different prizes if they hit different milestones during the learning process.
Industry News February 15, 2022 Voodoo surpasses 6 billion downloads across its portfolio of over 200 mobile games Hyper-casual publisher Voodoo has revealed that its games have been downloaded more than 6 billion times. The company’s portfolio contains over 200 games.
Events October 5, 2021 Voodoo announces prototype competition with $1 million top prize French publisher Voodoo has announced a new competition for game prototypes, open to all studios worldwide. From October 10th to December 10th, studios can enter an unlimited number of prototypes for the chance to win $1 million or more.
Game Development August 3, 2021 Voodoo’s Corentin Selz on hybrid-casual games: “We want players to stay for 14 or 30 days, or even longer” Corentin Selz, Publishing Manager at Voodoo, discusses how the publisher is transforming its existing portfolio of hits into hybrid-casual titles in order to meet the increased demand from users for more in-depth gameplay.
Industry News June 2, 2021 Voodoo announces Summer Game Competition for hyper-casual devs with prizes of up to $1 million Voodoo wants to support developers of hyper-casual games by starting its new Summer Game Competition this month. Studios will have a chance to receive money prizes and the publisher’s support.
Game Development May 27, 2021 Voodoo’s Sophie Vo: What I wish I knew when building a new games studio Sophie Vo, Studio & Game Lead at Voodoo, shares her key lessons from building up Voodoo’s new studio in Berlin
Industry News September 22, 2020 Voodo wins court case against studio and publisher copying mechanics of Woodturning Hyper-casual giant Voodoo has won a court case against Istanbul-based publisher Rollic Games, which is owned by Zynga, and developer Hero Games. According to Voodoo’s claims, Hero Games copied key elements of Voodoo’s hit Woodturning.
Industry News August 27, 2020 Voodoo opens new offices across Asia-Pacific region Following the recent investment from Tencent, French hypercasual publisher Voodoo is launching new offices across the Asia-Pacific (APAC) region.
Industry News August 18, 2020 Tencent buys minority stake in Voodoo Chinese giant Tencent acquired a minority stake in Voodoo, French hyper-casual developer and publisher. Following the deal, Voodoo is valued at $1.4 billion.
Industry News July 14, 2020 Tencent considering buying 20% stake in Voodoo Chinese giant Tencent is considering acquiring a minority stake in Voodoo, French hyper-casual developer and publisher.
Industry News December 16, 2019 Voodoo’s Alex Willink on hyper-casual games, importance of ideation and ways to motivate your team Julia Lebedeva, CBDO and partner at WN Media Group, caught up with Alex Willink, General Manager of Berlin studio, Voodoo.
Industry News August 21, 2019 Voodoo acquires h8games and plans to open publishing office in Ukraine Last week, Voodoo, a French hyper casual games publisher, announced the acquisition of h8games, a studio based in the Ukrainian city of Kharkiv.