Embracer Group’s buying spree continues. The Swedish holding company has announced five deals, including an acquisition of Middle-earth Enterprises, which owns IP rights to media products based on Tolkien’s works.
The Lord of the Rings: The Battle for Middle-earth II
- The total purchase price of five deals amounts to SEK 6 billion ($575.2 million), of which SEK 4.2 billion ($402 million) will be paid in cash.
- The likely total consideration for the acquired businesses amounts to SEK 8.2 billion (around $765 million).
- These acquisitions should strengthen and diversify Embracer Group’s portfolio with new franchises.
- The holding company also aims to increase its publishing capabilities in North America, especially in the AA, A, and indie segment of the PC and console market.
- “It is encouraging that our group has become a natural and preferred buyer of creative, growing and profitable companies within Gaming and Entertainment,” Embracer CEO Lars Wingefors said.
Middle-earth Enterprises
- It is a division of The Saul Zaentz Company, which owns worldwide rights to video game, film, merchandise, and other adaptations of The Lord of the Rings and The Hobbit.
- Middle-earth Enterprises will be a part of the holding company’s newly founded operative group Embracer Freemode. This subsidiary will focus on providing a “global strategic, operational, and financial support ecosystem for its collective of small to midsize companies to achieve operational efficiency.”
- The financial terms of the deal remain undisclosed.
- Although Embracer won’t have rights to Tolkien’s books, it will be able to use characters and other elements of the Middle-earth world to produce new games and other transmedia products.
Limited Run Games
- The video game distributor and publisher will become a part of Embracer Freemode.
- Limited Run Games also owns Carbon Engine, a technology that helps port retro games to modern platforms.
- The company also specializes in distributing physical copies of games, including different collector’s editions.
- The financial terms of the deal remain undisclosed.
Singtrix
- The company, which is known for making vocal processing effects for karaoke, video games, and other media, will be wholly owned by Embracer Freemode.
- Singtrix has also patented the core technology behind the Guitar Hero series.
- The holding company says this acquisition will provide it with new opportunities for music and audio gaming products.
- The financial terms of the deal remain undisclosed.
Tuxedo Labs
- Known for its sandbox voxel destruction game Teardown, the Swedish studio will be wholly owned by Saber Interactive.
- According to Embracer, Tuxedo Labs’ technology has the potential to “become the standard-bearing platform for physics simulation in games.”
- The deal includes an upfront part and a long-term earnout, but other financial terms of the deal remain undisclosed.
Tripwire Interactive
- The Killing Floor developer will become a part of Saber Interactive.
- Through the Tripwire Interactive acquisition, Embracer will get four successful IPs, including Rising Storm, Red Orchestra, and Maneater.
- The US studio, which currently employs 113 people, is now also working on an unannounced AAA game.
- The financial terms of the deal remain undisclosed.