Plarium | Game World Observer

All publications by tag «Plarium»

Industry News July 28, 2022

RAID: Shadow Legends becomes new dollar unicorn on mobile games landscape

The mobile role-playing blockbuster from Israile-based developer Plarium has crossed a new threshold. From now on, RAID: Shadow Legends is a revenue colossus that has generated over $1 billion to date.

Industry News March 11, 2022

SEGA seemingly suspends sales in Russia, along with Humble Bundle, Niantic, and Plarium

The exodus of game companies from Russia and / or Belarus continues as Humble Bundle, Niantic, Plarium, and SEGA remove their titles from these countries.

Market Analysis December 24, 2021

Plarium spent $8.66 million on YouTube ads for RAID: Shadow Legends over last six months

Analytics platform BuzzGuru has analyzed the influencer marketing strategy for RAID: Shadow Legends, finding how much money Plarium pays YouTube creators on average. According to the report, the company has spent $8.66 on this type of ads over the last six months.

Industry News August 2, 2021

Plarium buys Finnish studio Futureplay to expand and diversify its games portfolio

Plarium, known for mobile games like Raid: Shadow Legends and Vikings: War of Clans, has entered the Finnish games market. The Israeli company acquired local studio Futureplay for an undisclosed sum.