Unity has finally shared an update to its controversial Runtime Fee model. Following massive backlash from game developers, the company has changed key aspects of the policy, exempting a large portion of customers from any fees and giving others options to choose from.

Embracer Group held its annual general meeting on September 21. The Swedish holding company shared some insights into its financial performance, specific game sales and revenues, as well as its restructuring program and strategy going forward.

Starbreeze Studios has launched Payday 3, a sequel to its successful multiplayer shooter. This comes amid ongoing restructuring at Embracer Group, whose division Plaion acted as the game’s investor and publisher.

When testing ads and creatives, a prototype’s marketability is a thing that shouldn’t be underestimated. In a new column for Game World Observer, ByteBrew Chief Strategy Officer Christopher Lefebvre explains what marketability is and what metrics developers should pay attention to.