All publications for 31.05.2019


Balancing monetization and narrative in Harry Potter: Hogwarts Mystery talked to Josh Yguado, president of Jam City, the studio that developed the mobile RPG Harry Potter: Hogwarts Mystery.

The biggest Hogwarts mystery prior to the launch was whether the developer would be able to combine the free-to-play monetization strategies with a compelling narrative-driven RPG experience.

The game’s performance shows that the studio succeeded.  As of March 2019, the title amassed 45 million downloads globally and brought in $100 million.