It’s been a month since the global launch of Marvel Rivals, a hero shooter made by Chinese tech giant NetEase. According to new estimates, the game appears to be an immense success.
Chinese media outlet GameLook has tried to roughly estimate Marvel Rivals’ revenue across various platforms. Here is how much money the game might have generated since its global launch on December 6:
- According to GameLook, Marvel Rivals’ first-month revenue on Steam exceeds 400 million yuan ($54.5 million);
- PlayStation 5 follows with over 200 million yuan ($27.2 million), while Xbox Series X|S is estimated at around 20 million yuan ($2.7 million);
- Marvel Rivals is also available through a dedicated client on PC (outside of Steam and EGS), so GameLook believes that its first-month revenue globally (excluding China) is close to $100 million;
- Including the Chinese-specific client operated by NetEase, the total might be about 1 billion yuan ($136.4 million).
GameLook also believes that if NetEase manages to stabilize live operation of Marvel Rivals in 2025, the game has a chance to become a global live service hit with an annual revenue of 10 billion yuan ($1.36 billion).
Marvel Rivals has been off to a strong start, having peaked at over 480k concurrent players on Steam at launch. This made it the fourth biggest release of 2024 by peak CCU. What’s even more impressive is that the game continues to retain an active audience, with its daily peaks ranging between 380k and 440k CCU.
On Steam, Marvel Rivals currently holds a “Very Positive” (80%) rating based on more than 141k user reviews.
The game also adds to NetEase’s live service portfolio, which already includes hits like Naraka: Bladepoint and Once Human (launched in 2024). The latter surpassed 10 million players globally in its first month. Last year, the company also released Naraka: Bladepoint Mobile in China, which became a huge hit in the country (its global launch is scheduled for 2025).