Playrix games shoot past 1 billion downloads

Playrix now boasts over 1.1 billion downloads across its games, according to Sensor Tower.

Gardenscapes is the most downloaded title in the portfolio, with 324 million installs or 29.2 per cent of the overall total. It is followed by Homescapes accounting for 312.4 million downloads. At No. 3 and 4 are Township and Fishdom with 275 million and 173.4 million downloads respectively.

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Overall, The US is Playrix’s biggest market, with 142.3 million lifetimes installs (12.8 percent of the total) and $2 billion in lifetime player spending across the entire portfolio (42.2 percent of the total).

Google Play accounts for the majority of downloads to date, racking up 807 million installs, or 72.7 percent of the total. The App Store is responsible for another 302.3 million downloads (27.3 percent). However, it is the App Store that takes the lead in terms of lifetime revenue generating $2.5 billion to date (52.7 percent). Google Play brought in $2.3 billion, or 47.3 percent.

April 2020 proved to be Playrix’s best month to date bringing in  95.8 million new installs and $200 million in revenue. Moreover, last month, Gardenscapes historically surpassed Candy Crush Saga for monthly global consumer spend.

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