Japanese mobile gaming market reaches $ 13.3 billion

The revenue of the mobile gaming market in Japan in 2018 reached $13.3 billion. But its growth rate is declining.

Japanese market turnover

In 2017, mobile titles (including apps, browser games, and games for feature phones) in Japan generated $12.9 billion. Thus, in 2018, the market turnover grew by $400 million.

However, from 2016 to 2017, the market grew much more – by $1.6 billion. And before that, it used to grow by $2 billion per year.

Japan’s Mobile Content Forum (MCF) breaks down the growth dynamic in the following table:

Top 10 highest-earning games in Japan

In 2018, nine Japanese games and one foreign (Knives Out) made it to the leaderboard.

  1. Monster Strike (Mixi) – $842 million
  2. Fate / Grand Order (Aniplex) – $800 million
  3. Puzzle & Dragons (GungHo Online) – $440 million
  4. Knives Out (Netease) – $365 million
  5. Dragon Ball Z Dokkan Battle (Bandai Namco) – $307 million
  6. Disney Tsum Tsum (LINE) – $244 million
  7. Granblue Fantasy (Cygames) – $238 million
  8. Pokemon GO (Niantic) – $226 million
  9. Powerful Pro Baseball (Konami) – $198 million
  10. Idolmaster: Cinderella Girls Starlight Stage (Bandai Namco) – $182 million

Note that the combined revenue of the above ten games account for 40% of the Japanese mobile title market.

Data is provided by Japanese consulting firm Kantan Games .

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