mobile marketing | Game World Observer

All publications by tag «mobile marketing»

Marketing November 11, 2022

Top 5 alternative traffic sources to boost your profit on mobile: their pros and cons

Facebook and Google are cool, but there are many other traffic sources that can make very good profits. Konstantin Bocharov, a mobile UA lead at performance marketing agency Äppska, has told us about some of the most effective alternative sources, detailing their features and sharing some tips.

Marketing June 3, 2019

Soomla: value of ad LTV depends, among other things, on smartphone brand and model

The marketing company Soomla revealed how much Ad LTV varies depending on the region, the advertising network, the OS version, as well as the brand and model of the mobile device.

Marketing July 13, 2016

How to promote a game in South Korea?

How to promote games on the South Korea mobile games market? Yuliya Nabieva, Asian Market Expert, shared some tips on it.

Marketing July 4, 2016

How strong is the impact of mediation networks on the size of CPI?

Why is mobile traffic so expensive? How do mediation networks charge up the prices and why? We’ve asked these questions to Head of Marketing at ComboApp Nadia Matukhno.