All publications for 01.09.2021

Industry News

Broken Roads developer Drop Bear Bytes attributes publishers’ interest in RPGs to Disco Elysium

Australian indie developer Drop Bear Bytes is working on post-apocalyptic RPG Broken Roads, which is due out next year. Prior to signing with Team17, the studio was in talks with 35 publishers. Many of them, it seems, were only interested in the genre because the 2019 indie development darling Disco Elysium proved that a viable market exists for narrative-heavy RPG titles. What those publishers failed to understand, however, is that Disco Elysium does not define…
Marketing

VRTCAL’s Todd Wooten on game ad innovation driven by changing consumer behaviors

Mobile game advertising is evolving in the face of today’s consumer privacy initiatives and changing media consumption habits. However, mobile gaming developers are doing everything they can to protect their revenue sources instead of looking for growth opportunities due to these developments. Fortunately, none are happening overnight, offering developers some time to chart a path forward.