Twitter has summed up the gaming activity on its platform for 2021. Genshin Impact became the most talked about title of the year, while the overall number of game-related tweets exceeded 2 billion.

This week, discoverability expert Simon Carless discussed marketing for indie devs on the Game Dev Unlocked blog.

Microblogging service Twitter is the best platform for marketing PC and console games, according to marketing company Gamesight. It even surpasses the major ad network from Google.

Twitter posted a leaderboard of games that generated the most buzz among its users in the past year. Fate/Grand Order occupied the top spot in the ranking, with Fortnite being the second most tweeted about title and Final Fantasy coming in third.