With no E3 this year, platform holders and Ubisoft still generated massive viewership numbers on Twitch. In fact, “decentralized announcement events” that big companies had to run this year brought more viewers than E3 2019 did….
Since at least March, Tencent has been testing a live-streaming platform in the U.S. The new service is called Trovo Live, and, according to Bloomberg, it “closely resembles Twitch in its appearance and functionality.”
Microsoft is shutting down its streaming platform Mixer on July 22. Starting today, the company is beginning to move Mixer partners and streamers to Facebook Gaming.
GDC is currently streaming virtual talks on Twitch that should have taken place during the offline event this week.
The exclusive livestreaming deal between YouTube and Activision Blizzard, which was announced last month, is valued at $160 million.
Twitch has purchased IGDB, the Internet Games Database, a website that combines the information about games into a comprehensive resource similar to Amazon’s IMDb.
Gears 5 did not become a hit with Steam users or viewers on streaming services. This is very unusual for a AAA title from a major publisher, especially from Microsoft.
Small game companies have paid streamers to promote their games for ages. Now big publishers like Electronic Arts, Activision Blizzard, Ubisoft, and Take-Two have embraced the marketing power of live broadcasting.