Unlike the mobile market, tracking downloads and revenue of free-to-play games on PC is nearly impossible due to a lack of data. But discoverability expert Simon Carless has tried to analyze the current state of the F2P segment on Steam.

Discoverability expert Simon Carless has shared some interesting insights into why some games, even quality ones, fail commercially in today’s market. It might be due to the oversaturation of certain genres, but the issue seems to be much more complex.

Nintendo Switch is one of the most closed and mysterious platforms when it comes to the amount of sales data available. However, discoverability expert Simon Carless has tried to analyze the state of the platform and chances of finding success in this oversaturated market.

It is hard to guess how many wishlists a game has on Steam since this metric is only available to game developers. But there is a way to estimate the number by applying a certain multiplier to the follower count.

People love discounts on both physical and digital products, and gamers are no exception. So how do they work from a psychological perspective and why do people sometimes want to buy even games they don’t really need?

Probably the most popular way to estimate game sales on Steam is to add a certain multiplier to their review count. The problem is that the median ratio for big new releases has gone way up over time, so it is time to make some adjustments.

CAPY studio director Joel Burgess has shared seven basic rules for video game discounts. Some of these tips seem obvious, but it is always better to know what works and what doesn’t best beforehand.

Game discoverability expert Simon Carless has shared some data on top Steam tags. The chart is dominated by different simulation and strategy subgenres, with platform and puzzle titles generating much less interest among PC players.

Is there any correlation between the type of audience that plays a certain game and the word length of Steam reviews? GameDiscoverCo founder Simon Carless has highlighted this connection by comparing four games of different categories.

Discoverability expert Simon Carless has shared his thoughts on how developers can quantify their game’s success on Steam based on the number of user reviews. According to his calculations, only 1.5% of new titles released in October 2021 sold at least 40k units in week one.

Earlier this year, Apple made a few changes to Apple Arcade, bringing more successful iOS titles to its subscription service. Discoverability expert Simon Carless tried to break down the reasons behind the company’s new strategy.

The more money a game generates in its first week the better. But how does the first-week revenue compare to year one revenue?

Discoverability expert Simon Carless has shared his thoughts on the problem of indie games selling poorly on consoles.

On August 31, Motive Studio held the first Dead Space dev stream and showed early preproduction build footage featuring assets that might not even make it into the final game. Which is perfectly logical, given that the production is just starting: Motive only began working on the title less than a year ago.

This week, discoverability expert Simon Carless discussed marketing for indie devs on the Game Dev Unlocked blog.

Indie developer Tobias Springer, who created Shapez.io as a more approachable and less stressful version of Factorio, has discussed his title’s viral success. So what helped it skyrocket from a simple web game to a $1-million hit?

Indie developers know that the more wishlists a game has, the better. However, sometimes launch sales leave creators disappointed — especially so, if prior to release, Steam festivals have boosted their titles. So here are a few insights on this issue.

In his latest newsletter, games industry expert Simon Carless wrote about the different pricing strategies that developers could use on Steam. He also explained how dollar-to-euro conversion might impact a game’s revenue.

Developers usually make demos and prologues relatively short. However, titles like Loop Hero and The Riftbreaker prove that letting people play your game for hours before release can increase its discoverability and number of wishlists.