I have spent a few hours playing Wildscapes and here are some thoughts about the game and a new direction Playrix is taking with it.
Tencent is steadily recovering after the Chinese government has lifted the freeze on game licensing in the country. During Q2, the Chinese giant released 10 mobile games.
In China, there is a clear preference for free-to-play games. According to a survey, 61% of the players in the Middle Kingdom choose free games over premium.
You might have already sensed from our earlier posts that publishing and monetizing your game in China is no walk in the park. But compliance with the local regulations is not the only challenge to overcome….
People’s Daily, which is considered to speak on behalf of the Communist party, leads the initative to introduce age rating systems for games.
China is the world’s biggest market by mobile game revenue (to reach $30 billion in 2020). It is also extremely difficult to navigate for foreign publishers. First, you’ve got stringent regulations imposed by the Chinese…
On May 21, a new clinic opened in Beijing for those suffering from gaming addiction. It might look like China anticipated that several days later the WHO would recognize gaming disorder as a disease.
The U.S.’ trade war with China might enter a new phase as the Trump administration proposes tariffs of up to 25% for thousands of imported goods. Among them are a number of items related to video…
Tencent pulled the mobile test version of PUBG in China. The online blockbuster never received the monetization approval from the government.
Game analytics provider Newzoo and one of Asia’s leading mobile advertising platforms Mintegral published a report on mobile markets of China, Japan and Korea.