Marketing March 5 CreativeForge Games’ Piotr Karbowski: “In our case, each contract is tailored to the developer” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Piotr Karbowski, CEO at CreativeForge Games (part of PalyWay group).
Marketing March 5 Movie Games’ Paweł Olszewskij: “Marketing budget usually reflects 30% of production budget” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Paweł Olszewskij, Business Development Manager at indie games developer and publisher Movie Games.
Marketing February 25 DDM’s Rebecca Owen: “It is wonderful to have fresh ideas and new hires, but only when they are tempered with some production experience” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Rebecca Owen, Business Development Manager at Digital Development Management (DDM).
News February 19 Sensorium Galaxy’s Ivan Nikitin: “We are looking for projects that explore and expand the paraphysical nature of VR interactivity” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Ivan Nikitin, Head of Product at Sensorium Galaxy.
News February 17 Liftoff teams up with mobile marketing tech companies to launch Post-IDFA Alliance Liftoff, a global mobile app marketing optimisation platform, announced the launch of the Post-IDFA Alliance. Liftoff is joined by other mobile marketing technology companies like Fyber, Chartboost, InMobi, Vungle and Singular.
Marketing February 17 Skystone Games’ Bill Wang: “We can’t rely on large paid UA campaigns. Instead we focus on word of mouth marketing” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Bill Wang, co-founder and CEO at Skystone Games.
Marketing February 16 1C Publishing’s Anton Ravin: “Indie games are a very high initial risk” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Anton Ravin, Commercial Director at 1C Publishing EU.
Marketing February 15 SocialPeta and Nativex on global mobile market data in 2020 SocialPeta and Nativex released a review of global mobile market data in 2020. The report titled “2020 White Paper on Media Buying in the Global Mobile Market” also makes predictions on the mobile market trends for 2021.
Marketing February 15 IDFA policy may lead to iOS in-app advertising market losing nearly 20% of value Analysts unveiled a new forecast on the possible aftermath of Apple’s changes in its IDFA privacy rules. This year, the in-app ad market on iOS may see a 17% drop in the value.
Marketing February 9 G-Core Labs: “It’s important to treat games like a business” As part of WN Dev Contest, we are discussing the industry with the jury members. In this installment, we catch up with Roman Zhikharev, QA Director at G-Core Labs.