Zynga to buy Turkish mobile game developer Peak

Zynga agreed to acquire Turkish mobile game company Peak Games for a whopping $1.8 billion. The update came from Bloomberg.

Toon-Blast

Toon Blast

The parties expect to complete the deal in Q3 2020. Zynga will pay $900 million in cash and another $900 million in Zynga stock (114 million shares priced at $7.92).

Peak Games is the developer behind mobile hits Toon Blast and Toy Blast. According to AppMagic, each of the titles has generated over $600 million in lifetime IAP revenue.

The acquisition is expected to boost the number of average users playing Zynga’s games daily by more than 60% by expanding its international audience,

Zynga Chief Executive Officer Frank Gibeau

Zynga’s previous big acquisition was in 2018 when the company bought the majority stake in Empires & Puzzles developer Small Giant Games for $560 million,

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